Global standard for card payments, using chip-based technology to authenticate and secure transactions.
That small gold square on new credit and debit cards represents a giant leap in payment security - the EMV chip. As EMV adoption grows, what do consumers need to know about this fraud-fighting technology? Understanding EMV establishes trust in the global payment network.
EMV (Europay, Mastercard, and Visa) is a global standard for chip-based payment cards that adds an extra layer of verification beyond magnetic stripes. Chips provide unique data for each transaction that cannot be reused. This enhances security against counterfeit fraud.
EMV powers contact and contactless payments. Cards are embedded with microprocessors that create dynamic authorization codes with each use.
The benefits of switching to EMV include:
Payments are transformed by this global security upgrade.
EMV will continue expanding as the standard for secure payments. Consumers can expect:
EMV represents the next generation of reliable, protected payments. This technical leap propels the industry forward in fighting fraud across borders while preserving integrity in transactions.